Sandals Resorts’ ‘Made Of Caribbean’ Global Brand Campaign Launch Party 

Held in the impressive Hall des Lumieres, a former bank on Chambers Street originally built in 1918 and staged as a giant immersive tropical jungle, Sandals Resorts new “Made of Caribbean” Global Brand Campaign Launch event featured festive pina coladas served in coconuts, Jamaican rum, and Blue Mountain espresso bars transporting guests to the islands. 

Hosted by Adam Stewart, Chairman of Sandals Resorts, the event featured Zuri Marley, granddaughter of reggae legend Bob Marley, as DJ. The event was attended by a range of celebrities, including actors Michele Hicks from “The Shield” and “Law & Order,” Amir Arison of “The Blacklist,” Lorraine Toussaint star of “The Equalizer,” Ebonee Noel from “FBI,” Hunter Kohl from “Lion’s Dawn,” and “The Real Housewives of New York City” stars Luann de Lesseps, Kelly Bensimon, Dorinda Medley, and Carole Radziwill.

Other reality TV stars included Matt James from “The Bachelor,” Supermodels Carol Alt and Alex Lundqvist, Sophie Sumner, winner of “America’s Next Top Model,” and Sports Illustrated Swimsuit model Mariah Strongin. Some guests were shuttled to the event in Sandals logo-wrapped cars, which were seen driving around the streets of New York throughout the day ahead of the party, revealing the new campaign.