BOLD Swim is an inclusive brand of sustainable swimwear, designed for comfort, versatility, and durability. BOLD Swim empowers those to live their lifestyle in and out of the water with a carefully curated swim lounge and intimate collection.
Founder Tiffany Asamoah knows what it’s like to solve problems, scale projects, and build meaningful relationships. She has led in many Fortune 50 organizations as a sales and technical leader. As an experienced leader, Asamoah found her passion in creating unique solutions for underserved groups. As an African American woman and founder, she knows the importance of representation.
Leveraging her career and Masters in Project Management, she set out to grow herself creatively.
That’s how BOLD Swim came about. The Vanity Fair and Glamour featured BOLD Swim was established to change the conversation around inclusivity, diversity, sustainability, and self-love. After a disappointing swimwear purchase in 2016 left her feeling exposed, self-conscious, and compelled to spend her entire vacation covered up, she set out to create a durable, flattering option to suit every unique body comfortably and confidently. The brand is built on a dual foundation of dignity for all and eco-conscious craftsmanship.
“The move to sustainability was an easy one. As a new designer, I was afforded the opportunity to learn the technology in 2017 that was being made available for transparency in sourcing and production. It has been the founding principle of the brand today,” said the designer.
The forward-thinking brand thrives by capitalizing on the latest in sustainable technology. Leveraging partnerships with like-minded affiliates and blogs such as EcoCult, The Good Trade, and more, BOLD Swim strives to bring eco-conscious, inclusive swimwear to empower those to live their lives “boldly.”
Each piece is sustainably sourced and ethically produced to fit the ethos of a consciously curated closet by a female-led company dedicated to giving back. BOLD Swim supports initiatives that include the empowerment of girls and women, rights for equality and the advancement of sustainable technology, and organizations working to establish social impact and eco-tourism measures.
BOLD Swim’s show at Hamptons Fashion Week will take place on August 6.
