STYLEST is an innovative sculpting swimwear system created by fashion experts Joyann King Michael, Alia Bosworth, and Chrissy McCurdy. Designed to empower women with poolside confidence and deliver a flattering, fashionable look, the collection was created to give women an outfit plan. We sent questions for the founders to answer.
Tell us a little about your background and how you began working together.
It all started at a pool party in Millbrook, NY in 2020, when Chrissy shared she was wearing a bra under her J. Crew swimsuit for added lift and support. As former fashion editors, stylists, and buyers, we were inspired by this styling hack for moms and came together to create STYLEST, a sculpting swimwear line featuring the first ever collection of Aqualingerie™, bras engineered for the water and designed to be worn under your swimsuit.
Tell us about your brand and the inspiration behind it?
As moms loving mid-life, our lifestyles and bodies were evolving, but our wardrobe options weren’t keeping up — especially when it came to finding a decent swimsuit. We created the swimwear pieces that were missing from your swim wardrobe: waterproof lingerie to give you that sculpted, held-in feeling, plus ultra-flattering swimsuits and innovative cover-ups that work their magic from the kiddie pool to the beach. Our mission is to empower women by giving them an outfit plan for a day by the water.
Tell us more about the design of your sculpting swimsuits and the materials you use.
Our swimwear is cut from luxurious French compression fabric that targets key problem areas giving a sculpted feel without being too tight. Our suits have 4x more compression than other swimsuits, built-in shapewear that smooths and sculpts, a 360 degree shelf bra for ample chest lift, plus the requisite UPF 50 +. We also developed AquaLace™, quick-drying lace for cover-ups that are chic, but practical by the water.
Where can we find your pieces on the East End?
You can shop all our styles on Stylest.com and we will be popping up at various trunk shows on the East End this summer! Follow us on @stylest on Instagram for more details on those shopping events.
It’s summer on the East End. What are your favorite things to do?
We all share a passion for rosé and music and love visiting the Wölffer Estate Wine Stand on Fridays for a fun weekend kick off with family and friends! A class at Yoga Shanti in Sag Harbor and a trip to Montauk for a day on Ditch Plains beach, would really round out a perfect Saturday.
