Toni DeMauro and Michael Catalano, the duo behind some of the Hamptons’ most exciting retail and experiential projects, have announced the opening of The HUB, which stands for Health, Unity, and Beauty.
“The HUB is the true intersection of luxury retail and entertainment — ‘Retail-tainment comes to The Hamptons’. With over 40 curated classes, events, and brand partners, The HUB will be The Hamptons’ ‘Lifestyle Lounge,’” shared co-founder Michael Catalano.
New to Bridgehampton, The HUB is the Hamptons’ only luxury retail brand co-op. The vibrant mixed-use event space, luxury retail, and experience “hub” will host over 40+ elevated brands and curated activations throughout the season across its two-story, 6,000 sq ft contemporary modern building. Some event experiences will include everything from premier fitness classes, spa services, disco parties, runway shows, cabaret performances, and much more. The HUB will also house an unmatched collection of fabulous brands, some not yet available out east, all focused on healthy living and luxury lifestyle.
“The HUB will radiate happy, infectious energy — an escape that lifts your spirits from the moment you walk in,” said Co-Founder Toni DeMauro.
In terms of fitness programming, The HUB is thrilled to be bringing Isaac Boots back to the Hamptons for his first residency since 2021. He will appear exclusively at The HUB for the entire summer season, leading his iconic TORCHD hit class every Friday, Saturday, and Sunday starting May 24 and continuing through Labor Day.
“The Hamptons has always felt like home to me, and I’m so excited to bring TORCHD back to where it all began, livestreaming from The Hamptons in 2020!” said Isaac Boots. “Being centrally located and easily accessible to all my clients from different areas, while partnering with incredible brands I love, is exactly why I’m so passionate about leading my classes at The HUB this season.”
The HUB is the brainchild of Michael Catalano and Toni DeMauro, who previously launched Project Hamptons at this same location. “Everyone is welcome at The HUB, and our curated offerings will have something for everyone,” said Catalano.
This season at The HUB, a variety of exciting offerings await visitors. Skinney Medspa is making its debut in the Hamptons, providing an array of premium skincare services including facials, contouring treatments, fillers, Botox, and laser hair removal, all featuring products from Biologique Recherche. Crescala Collective Europe will introduce over a dozen high-end brands from around the globe.
Adventure enthusiasts can explore the Hamptons in style by renting hot pink vehicles from Moke America or electric bikes from Bluejay Bikes. The HUB will also showcase rare mid-century modern pieces through Modern Drama, while Hampton Sun offers essential sun protection products, including sunscreens and bronzers.
Local talent will shine, with Alex Vinash and Ariane Gold, founder of Goldno.8, displaying their latest collections; Vinash will also take on the role of Creative Director for The HUB. International event planner Billy Folchetti will curate exclusive programming. Sculptures by renowned artist Enrique Cabrera will be on display.
Fashion brands available in-store this season include Teddy Cashmere, Buddha to Buddha Jewelry, Maison Palo Santo, Luxury in Reach, La Enovese Designs, Montsera Collective, McKenzie Liautaud, Gladwell Clothing, and Anna Mason London.
The HUB is located at 2183 Montauk Hwy in Bridgehampton. It will officially open on May 23 and will operate from Monday through Sunday, 10 AM to 6 PM. For more information and shopping details, check out hubhamptons.com and @hub_hamptons on IG.