Eight Reserve by 818 — the new ultra-premium Añejo Reserve from award-winning 818 Tequila — is hot off the shelves and Kendall Jenner is celebrating. Following its recent release on September 19, Jenner stopped by Little Sister Lounge for a night of dancing and sipping.
Founded by Jenner, 818 Tequila is an award-winning, hand-crafted tequila brand. Produced using traditional methods in Jalisco, Mexico at a family-owned-and-operated distillery, the brand has won 25 blind tasting awards across eight major industry competitions, including Best Reposado Tequila from the World Tequila Awards. Sustainably produced from one hundred percent Weber Blue agaves, 818 Tequila features three variations — a Blanco, Reposado, and Añejo.
Eight Reserve by 818 is an ultra-premium Añejo Reserve. Retailing for $200 and coming in 750mL, the bottle is available for purchase in New York, California, and Florida, with more states launching through the end of the year. The debut of Eight Reserve by 818 marks an expansion for the brand to new consumers.
The new Eight Reserve liquid is a blend of one-year-old Añejo and extra Añejos as old as eight years which creates a level of complexity, softness, and depth. It is made to be enjoyed neat.
“The launch of Eight Reserve is a milestone moment for the 818 Tequila brand,” said Jenner. “We are constantly looking to innovate and with this new liquid we are building on what makes 818 Blanco, Reposado, and Añejo so beautiful and complex and taking it to the next level. It’s been incredible to work alongside our team in Mexico to develop Eight Reserve.”
The Eight Reserve bottle, handmade ceramic decanter, is produced by artisans in Pachuca, Mexico, and the eight shape symbolizes this moment in 818’s history – an unforgettable shape made for passing hands and infinite tequila enjoyment.
The brand also has its 1% for the Planet giveback initiative and has partnered with S.A.C.R.E.D., a nonprofit that supports Mexican communities where heritage agave spirits are made.
818 Tequila shares a recipe for its Sesame-Washed Reposado with James Lane Post.
Recipe: Sesame-Washed Reposado
- Combine one tsp of sesame oil and 400 MLS of 818 Reposado in an airtight container and let sit at room temperature for approximately one hour.
- Transfer to freezer and freeze overnight.
- Once frozen, remove the solids from the mixture.
- Strain through a coffee filter to remove any smaller solids.